The consumer standard for food and consumer product quality and safety.
The food and consumer product industry is on the verge of a fundamental paradigm shift when it comes to safety. The new arbiters of safety and quality are consumers. Through a focus on heavy metals, pesticide residues, and plasticizers linked to cancers and infertility, we are changing the definition of food and consumer product safety in America with a long-term view on environmental and public health.
Certified Brand Categories
Clean Label Project
Ellipse Analytics is the exclusive technical administrator for the Clean Label Project (CLP),
the non-profit consumer advocacy group that is changing the definition of food safety
and defining what "clean label" means.
CLP has created standards for consumer product brands to commit and adhere to; Ellipse
facilitates the review, testing, and certification of those consumer products seeking to
gain Clean Label Project certification.
Those standards are focused on industrial and environmental contaminants not found on
a product label, including:
CLP specializes in chemicals of concern and industrial and environmental toxins and contaminants that have long-term potential to adversely affect health and well-being.
CLP standards utilize evidence-based benchmarks to identify products that are truly superior compared to the status quo based on analytical chemistry not marketing.
To learn more about Clean Label Project and Certifications, visit: Clean Label Project
Contact CLP directly: Contact CLP
Awards & Certifications
Clean Label Project™ is a national non-profit with the mission to bring truth and transparency to food and consumer product labeling. The foundation of food and consumer product safety in America is primarily focused on pathogen and microbiological contaminants. However, there is an increase in consumer, media, and academic attention being paid to the health consequences of exposure to heavy metals, pesticide residues, and plasticizers. Yet, consumers will never find this information on product labels. We are committed to changing the definition of food and consumer safety through the use of data, science, and transparency. We award brands with products that place an emphasized focus on purity and surpass the minimum regulations required by FDA. At Clean Label Project, we encourage brands to join us in becoming part of the solution to address the growing consumer concern of industrial & environmental contaminants and toxins in both food and consumer products.